Revista Lusófona de Ciências Aeronáuticas
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Item Achieving open skies(Edições Universitárias Lusófonas, 2007) Williams, GeorgeTypes of Air Transport Trading Agreements: - Bilateral - "Open Skies" - Plurilateral - MultilateralItem Air cargo economics(Edições Universitárias Lusófonas, 2007) Morrell, PeterItem Airline distribution(Edições Universitárias Lusófonas, 2007) Mason, KeithDistribution - Factors affecting distribution strategy • Airlines drive to reduce costs - Distribution has been around 20% of operating costs • Airlines wishing to have more direct contact with their clients • Technology has provided the possibility of a direct channel between the airline and its customers • Disintermediation - as airlines doubt the ability of agents to influence customers’ choice • GDSs fees • Large corporates are more professional in the way they purchase travel productsItem Airline industry problems and prospects(Edições Universitárias Lusófonas, 2008) Morrell, PeterPresentation Outline -The elements of the jig-saw puzzle -Trends in financial results -Industry charcateristics and problems -Major constraints -Trends in load factors -Financing? -Traffic growth prospects -Productivity is the key -The environmental challenge -Summary of main pointsItem Airline marketing: an overview(Edições Universitárias Lusófonas, 2007) Mason, KeithOutline • Definition of Marketing • Realities of the Market Place • Realities of Airline Market • Marketing Strategies • The ChallengesItem Airport business issues(Edições Universitárias Lusófonas, 2007) Pagliari, RomanoContents • Overview of the airport business • Economic characteristics • Airport business segments • Airport revenues • Airport costs • ConclusionsItem Aviation and the environment(Edições Universitárias Lusófonas, 2007) Morrell, PeterAviation and the environment: outline - Aircraft noise - Aircraft engine emissions Local air quality Greenhouse gases and climate change - Airline, airport and manufacturer impactsItem The challenge of the low-cost airlines(Edições Universitárias Lusófonas, 2007) Keith, MasonOutline • How Low cost airlines have changed the EU? • Maturity in Europe? • Market Substitution or generation? • Are LCCs culpable for increasing aviation's carbon footprint? • What makes a successful low cost airline? • LCCs and the long haul marketItem Commercial jets : Embraer perspective(Edições Universitárias Lusófonas, 2007) Lugris, RicardoItem Cost comparison of network, low-cost and charter airlines(Edições Universitárias Lusófonas, 2007) Williams, GeorgeItem Cost cutting for success: factors influencing costs(Edições Universitárias Lusófonas, 2007) Williams, GeorgeItem Impact of deregulation(Edições Universitárias Lusófonas, 2007) Williams, JohnItem Introduction to airline network planning(Edições Universitárias Lusófonas, 2007) Strickland, JohnContents 1.What kind of airlines? 2. Network Planning – Data – Generic / traditional – Low cost 1.What kind of airlines? 2. Network Planning – Data – Generic / traditional – Low costItem Key strategic issues affecting the airline industry(Edições Universitárias Lusófonas, 2008) Williams, GeorgeScheduled and charter airlines: current issues and future developments - Key characteristics of airline markets - Market penetration of low cost scheduled airlines - Recent developments in the charter sector - Future prospectsItem Nature of Airline Demand(Edições Universitárias Lusófonas, 2008) Mason, KeithThe Airline Industry • Big and Wide and Tall • Characteristics • Changes in Demand • Key IssuesItem Portugal and air transport in the early 21st century(Edições Universitárias Lusófonas, 2007) Button, KennethThe Nature of air transport 1. Air transport is important • It is a big industry • It is vital to many industries and regions 2. It is multi-facited • Airlines • Airports • Air traffic control • Domestic and international 3. It is a network Industry • Portugal is part of Europe (legal fact) • Portugal is part of the world (globalization) 4. It is not wanted for its own sake • It “facilitates” and does not create 5. It has environmental implications • Noise • Greenhouse gas emissionsItem Sources of airline and aircraft finance(Edições Universitárias Lusófonas, 2007) Morrell, PeterPresentation Outline - Internal vs external sources of finance - Long versus short-term finance - Bonds, deentures and convertibles - The term loan - Manufacturers’ support - Export credits - SummaryItem The low cost phenomenon(2007) EASYJETLCC Market Development - In 1996 low cost airlines (LCCs) accounted for only 1.4% of intra-European Union capacity. By the end of 2002, low cost airlines had captured 12% of all intra-EU capacity - Currently LCCs have a 30% market share of scheduled European point-to-point passengers. According to AEA forecasts, the LC market is expected to increase to 43% of European traffic by 2011. - In 2006 140 million passengers were carried by LCCs. - Low-fare airlines have increased their presence from 13% of city pairs in 2003 to 26% in 2007. 96% of new city-pairs between 2005 and 2007 were added by LCCs. - The United Kingdom still sees the highest number of low-cost flights, followed by Spain, which has been making up a lot of ground over the last year. This is followed by Italy and Germany with slightly fewer flights. These four countries contribute to roughly three quarters of low-cost departures. France is fifth in this list with only 5% of LC flights. - easyJet and Ryanair continue to be the biggest players in the European LCC market accounting for about 40% of all LCC capacity. The top two are followed by Airberlin, which contributes another 10% leaving three carriers in control of half the European low-cost market.