''Cashless'' transactions : perceptions of money in mobile payments

dc.contributor.authorKhan, Jashim
dc.contributor.authorCraig-Lees, Margaret
dc.date.accessioned2012-05-16T09:40:49Z
dc.date.available2012-05-16T09:40:49Z
dc.date.issued2009
dc.description.abstractA limited number of ‘cashless transaction’ studies addressed the issue that the mode of payment affects perceptions of money and purchase behaviour, the majority of the research is in the area of the credit card payment mode. Credit card based research has shown that when a credit card based payment is used, the volume, value and type of products purchased increase. Whether this is due to the credit element or to the ‘cashless or mobile’ element of the transaction is not known. The notion that the tangibility of cash influences perceptions of money is not novel, but it is untested. This discussion paper suggests that under conditions of cash, there is awareness (conscious/unconscious) that a possession of value transferred and this perception may well have a direct impact on people’s perception of money and their spending behaviour.pt
dc.formatapplication/pdf
dc.identifier.issn1647-1989
dc.identifier.urihttp://hdl.handle.net/10437/2527
dc.language.isoengpt
dc.publisherEdições Universitárias Lusófonaspt
dc.rightsopenAccess
dc.subjectPAGAMENTOS EM LINHApt
dc.subjectCOMPORTAMENTO DOS CONSUMIDORESpt
dc.title''Cashless'' transactions : perceptions of money in mobile paymentspt
dc.typearticlept

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