O impacto do turismo na qualidade de vida e bem-estar do turista
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2012
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O turismo é actualmente uma das actividades de maior crescimento, de maior importância para a economia mundial e que gera mais emprego. No entanto, os benefícios do turismo não podem ser reduzidos aos económicos. Alguns autores defendem a existência de uma relação entre o turismo, a qualidade de vida e o bem-estar daqueles envolvidos na experiência turística, mas nenhum deles demonstra objectivamente essa relação, não havendo em Portugal qualquer investigação nesse sentido. O objectivo deste trabalho é, assim, avaliar o impacto do turismo na qualidade de vida e bem-estar do turista português. Para realizar esta análise foram utilizados dois instrumentos (WHOQOL-BREF e EBP), que estiveram disponíveis on-line durante um ano para quem quisesse responder voluntariamente. Foram obtidas 1059 respostas. Os resultados demonstraram que o turismo afecta positivamente a qualidade de vida e o bem-estar, sendo esta relação significativa no que respeita a algumas das dimensões da qualidade de vida e do bem-estar. Este estudo vem demonstrar que os gestores da área devem promover serviços que valorizem experiências pessoais satisfatórias, que gerem afectos positivos e que estes efeitos sejam duradoiros, uma vez que podem gerar lealdade com o destino, vontade de gastar mais e de recomendar quando se volta a casa.
Tourism is one of the activities that has a higher growth, that has major importance for the world economy and that generates more employment. Yet, the benefits of tourism cannot be reduced to economic. Some authors defend the existence of a relationship between tourism, quality of life and well being of those involved in the touristic experience, but none shows that relationship objectively. Therefore, the goal of this study is to evaluate the impact of tourism in the quality of life and well being of the Portuguese tourist. Two instruments were used for this purpose (WHOQOL-BREF and EBP), which were available online for those who wanted to participate for one year. 1059 responses were obtained. The results show that tourism affects positively quality of life and well being, and that this relationship is significant for some dimensions of quality of life and well being. This study shows that tourism managers should promote services that valorize satisfactory personal experiences, that generate positive affect and that these affect be long lasting since they can generate loyalty with destination, will to spend more and recommendation when home.
Tourism is one of the activities that has a higher growth, that has major importance for the world economy and that generates more employment. Yet, the benefits of tourism cannot be reduced to economic. Some authors defend the existence of a relationship between tourism, quality of life and well being of those involved in the touristic experience, but none shows that relationship objectively. Therefore, the goal of this study is to evaluate the impact of tourism in the quality of life and well being of the Portuguese tourist. Two instruments were used for this purpose (WHOQOL-BREF and EBP), which were available online for those who wanted to participate for one year. 1059 responses were obtained. The results show that tourism affects positively quality of life and well being, and that this relationship is significant for some dimensions of quality of life and well being. This study shows that tourism managers should promote services that valorize satisfactory personal experiences, that generate positive affect and that these affect be long lasting since they can generate loyalty with destination, will to spend more and recommendation when home.
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Orientação : Eduardo Moraes Sarmento
Palavras-chave
TURISMO, QUALIDADE DE VIDA, BEM-ESTAR SUBJETIVO, TOURISM, QUALITY OF LIFE, SUBJECTIVE WELL-BEING, MESTRADO EM TURISMO, TURISTAS, TOURISTS